Author Archives for Emily Christman

The Art of Crafting an Exceptional RFP

August 22, 2023 6:01 am Published by Emily Christman Comments Off

On the most recent episode of the Destination Marketing Podcast, I had the privilege of talking to Nicole Farley, CEO…

How Destination Marketers Can Start Their Careers Off Running

August 15, 2023 6:48 pm Published by Emily Christman Comments Off

This week on the Destination Marketing Podcast, I talked with Melissa Reeves, the CEO of Visit Vacaville and the first…

5 Ways DMOs Can Turn Tourism into a Community-Shared Value

August 9, 2023 4:46 pm Published by Emily Christman Comments Off

Destination Marketing Organizations (DMOs) play a pivotal role in promoting and showcasing the unique attractions and experiences of their respective…

Tourists are Spending Less —Here’s How Destinations Can Adapt

August 8, 2023 6:53 am Published by Emily Christman Comments Off

Coming out of the COVID-19 pandemic, the global tourism industry has experienced a paradigm shift as tourists are now spending…

So You Want to Build Your Destination’s Brand from Scratch? Challenges and Opportunities

August 1, 2023 8:00 am Published by Emily Christman Comments Off

The success of any destination greatly hinges on its ability to stand out in a sea of competitors. For Destination…

coworkers practicing emotional intelligence

Building Emotional Intelligence in the Workplace

July 27, 2023 8:00 am Published by Emily Christman Comments Off

In the fast-paced and interconnected world of today, success in the workplace extends beyond traditional technical skills. The demand for…

Prepping for Gen Alpha: Unlocking the Potential of Future Visitors

July 18, 2023 7:03 am Published by Emily Christman Comments Off

As the world evolves, so too does the travel industry. With the rapid advancement of technology and changing demographics, destinations…

Episode 262: Unlocking the Power of Digital Marketing

July 11, 2023 6:00 am Published by Emily Christman Comments Off

85% of Americans are online at least daily. With the rise of the internet, destinations have unprecedented opportunities to reach…

Episode 261: Digital Nomad Life: Supporting Tourism

July 4, 2023 6:00 am Published by Emily Christman Comments Off

In the world of destination marketing, we understand that without tourists our industry would die. But in our busyness of…

Episode 260: Why Short-term Rentals and DMOs Need to Collaborate

June 27, 2023 6:00 am Published by Emily Christman Comments Off

In today’s interconnected world, the short-term rental industry has become an integral part of the travel and tourism sector. With…